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How Can Gut Health Brands Maintain Customer Trust Amid Rising Quality Control Regulations?

Over the last few years, I have witnessed a significant shift in the gut health industry. Regulators are asking more questions, and customers are becoming more discerning. As someone who works closely with founders of gut health companies and wellness businesses, this is an opportunity for brands to build enduring trust. Here is what I tell every founder […]
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How can gut health businesses turn their customer pain points into brand loyalty?

Some gut health brands are falling short.They discuss products rather than pain points.But people don’t buy only probiotics or fibre powders.They actually buy relief from bloating and confidence in themselves. What is the solution to this problem? I suggest you begin by carefully listening to the problems of your customers. Based on this information, you […]
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Here is how we prioritise your brand’s integrity:

1. Respecting Your Science:  We are committed to representing your brand’s story with utmost care. 2. Keeping It Clear: No jargon, only simple messaging your customers understand worldwide. 3. Delivering Measurable Results: We set clear goals and provide regular updates with key performance data. 4. Staying Compliant Globally: Messaging tailored to regulatory standards across the […]
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Here is how Zephaniah Gut Health works with you to create clear and effective communication for your brand:

1. Discovery Call: You share your brand story, needs, and goals so we fully understand your vision and challenges. 2. Strategy Proposal: You receive a customised plan that explains how to meet your goals. 3. Guided Execution: You follow straightforward steps with regular updates and support to keep progress on track. 4. Review & Refine: […]
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Are dietary changes the only way to treat Irritable Bowel Syndrome?

IBS is not only about what is on your plate. Your daily routine can affect the severity of your symptoms.Many people believe IBS is caused exclusively by an incorrect diet. My upcoming book demonstrates how non-dietary changes, such as proper sleep, exercise, breathing techniques, and a positive mindset, can significantly improve symptoms. Seemingly small changes in […]
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